BMW 3 SERIES SALOON (2011-15) 328I 4DR SALOON 2.0 SS 245 EU5 SE BUSINESS MEDIA AUTO8
The BMW 3 Series Saloon (2011-15) 328I 4DR Saloon 2.0 SS 245 EU5 SE Business Media Auto8 is a stylish and practical choice for drivers seeking a blend of performance, comfort, and sophistication. As part of BMW’s renowned 3 Series, this saloon is well-suited for families, professionals, and commuters looking for a reliable vehicle with a premium feel. Its sleek design and dynamic driving experience make it stand out in the executive saloon segment, and it’s often chosen by those who appreciate a balance between sporty handling and everyday usability.
What makes the BMW 328I model notable is its refined 2.0-litre engine, offering a good mix of power and fuel efficiency—ideal for city driving and longer journeys alike. The model’s reputation for reliability and quality craftsmanship is reinforced by its typical usage, which includes daily commuting and business travel. In the UK market, it’s recognized for standing out against rivals like the Audi A4 and Mercedes-Benz C-Class, thanks to its engaging drive and premium features. With an average recorded mileage of around 75,327 miles and a typical private sale valuation of approximately £8,045, this BMW offers a compelling option for those seeking a well-rounded, used luxury saloon.
average use
The latest mileage data for the BMW 3 Series Saloon (2011-15) 328I indicates that most vehicles have been recorded with mileages in the range of 70,000 to 80,000 miles, accounting for approximately 17.9% of the sample. Mileage readings between 60,000 and 70,000 miles and 80,000 to 90,000 miles are also quite common, representing 16.4% and 10.4% respectively. There are smaller proportions of vehicles with mileages on the higher side, such as 100,000 to 110,000 miles (9%) and 130,000 to 140,000 miles (1.5%). Conversely, a very small percentage of vehicles have recorded mileages under 20,000 miles, indicating that low-mileage vehicles are relatively rare in this sample. Overall, most recorded mileages cluster around the 70,000 to 90,000 mile range, suggesting these cars often fall into the mid-mileage category.
vehicle values
The data on private sale valuations for the BMW 3 Series Saloon (2011-15) 328i indicates that the most common price range is between £9,000 and £10,000, accounting for 22.4% of listings. Additionally, a significant portion of the market is priced in the £6,000 to £8,000 range (19.4%), with similar proportions in the £8,000 to £9,000 bracket (also 19.4%). Prices below £4,000 are relatively uncommon, representing only small percentages across the lower brackets, while the highest percentages are concentrated in the £9,000 to £10,000 and £6,000 to £8,000 ranges, suggesting these are typical private sale prices for this model. The data also shows a decreasing frequency in higher price brackets above £10,000. Overall, the median private sale price appears to cluster around the £9,000 to £10,000 mark.
production years
The data indicates that the majority of the BMW 3 Series Saloon (2011-15) 328I models are manufactured in 2012, accounting for 91% of the sample. Smaller proportions were produced in 2013 (1.5%), 2014 (4.5%), and 2015 (3%). This suggests that the 2012 model is by far the most common year of manufacture for this vehicle type, possibly reflecting higher production or popularity during that year. The relatively low percentages for later years imply fewer vehicles of these subsequent model years are available in the sample.
colour popularity
The data indicates that the most common main paint colours for the BMW 3 Series Saloon (2011-15) 328I model are Grey (32.8%) and Silver (25.4%), together accounting for over half of the vehicles in the sample. Black, White, and Blue are also popular, representing 7.5%, 13.4%, and 13.4% respectively. Red and Bronze are comparatively rare, making up just 6% and 1.5%, respectively. This pattern suggests a strong preference for neutral and classic colours among owners of this model, with a notable lean toward grey and silver hues.
ownership cycle
The data on registered keepers for the BMW 3 Series Saloon (2011-15) 328I indicates that the majority of these vehicles have been registered between 2 and 4 times, accounting for approximately 54.7%. Notably, 28.4% of vehicles have had four keepers, while 25.4% have had two keepers, suggesting fairly typical ownership turnover. A smaller proportion, 20.9%, has three registered keepers, and a minimal percentage (1.5%) have had as many as seven or eight owners, which could indicate vehicles that have changed hands multiple times or possibly experienced issues prompting sale. The residual share (7.5%) have had only a single registered keeper, implying some vehicles may have remained with their original owner for extended periods. Overall, the data suggests that most of these vehicles have a moderate number of previous owners, with a small subset having experienced higher ownership counts.
engine choices
The data indicates that all BMW 3 Series Saloon models from 2011 to 2015, specifically the 328i 4-door saloon with a 2.0-litre engine, are equipped with petrol engines. Notably, there is a 100% consistency in engine capacity classification, which confirms that these vehicles uniformly feature a 2.0-litre engine size. Additionally, the entire sample relies exclusively on petrol fuel, with no alternative fuel types represented. This uniformity highlights the standard engine specification for this particular model and engine variant during that production period.
