Motor Industry News
MyCarCheck.com/Trade Motorcycle Market Overview Nov 2013:
New plate registrations surge as new model anticipation grows
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MyCarCheck.com/Trade is the trade valuations arm of CDL Vehicle Information Services. Based on cutting-edge industry data and feedback from independent and franchised dealers, these monthly bulletins highlight the most significant trends in the UK motorbike and scooter market.
MyCarCheck.com/Trade’s motorcycle expert, Rob Hobson, commented: “The clocks have gone back and the weather is deteriorating but major new model launches make this an exciting time of year in the motorcycle industry.
“We have two big shows to look forward to over the next few weeks – EICMA Milan in the first week of November and UK Motorcycle Live later in the month – with major unveilings promised at both.
“New plate sales rallied at the end of September and finished 8% up on the same month last year. October could also finish with a strong result but the final figures aren’t in yet.
“While these new registrations have helped to improve the overall market figures, a large slice of this can be attributed to dealer registrations rather than actual bums on seats. As in the car market, pre-registration has always happened at this time. There does appear to have been be a significant increase of late though, which obviously has an effect upon true late plate used values.
“For dealers, it’s a transition period. The anticipation surrounding new models is mixed with concerns about what’s still in the market to sell right now.
“Among the new bikes expected is a 300cc version of the CBR range. Honda has done well to carve out an increased slice of the overall market by offering bikes in new sectors. In this middleweight sector we are seeing a growing number of more exciting and affordable bikes arriving from a range of manufacturers – Japanese, European and Chinese. Growth in this sector is considered vital to the mainstream market.
“A sobering thought is that, according to the latest update, eight of the top 10 individual models registered in the year are 125cc machines, the other two being BMW R1200 GS and R1200 GS Adventure.
“While BMW has done well with the GS range, with an ageing customer profile it has to be a concern how long these bikers can handle the weight and size of an Adventure tourer. Showrooms are already seeing an increased number of these bikes in the used line-ups and it is certainly a trend worth watching.
“Overall, used values continue to hold up fairly well. The market has undoubtedly slowed and therefore there are opportunities to be had. However, in the most buoyant sector of £2,000-£5,000 used bikes, stock shortages are keeping transaction prices relatively high.
“Individual dealer dynamics obviously forces sales dependent upon stock mix and finances, but trying to replace anything sold too cheap is not guaranteed. Anecdotally, big Custom examples are holding better than normal at this time of year. An on-going concern is the more run-of-the-mill style bikes which, while mainstream, can be difficult to find homes for.
“The weather will of course dictate how the market fares over the next few weeks. In truth, it can be expected to be more about planning for a difficult few months ahead as winter approaches.”
MyCarCheck.com/Trade provides buyers and sellers with all the vehicle price data they need: ready to retail, trade, average, retail and Cat D. As a free bonus, it also provides the annual road tax cost and key DVLA information, including the make, model, colour, engine size, body style, fuel type and date of registration.
Simply enter a car, van or motorcycle registration and the vehicle’s mileage to get an accurate valuation and additional information in an instant. Once signed up you can check as many vehicles as you like at no extra cost.
The MyCarCheck.com/Trade team includes:
Gavin Amos has 15 years’ experience in the used vehicle sector. After starting out at CAP he worked in several dealerships, progressing into management. He has hands-on experience of sourcing and disposing of stock, both to trade and retail customers.
Alan Senior has 35 years’ experience in used car valuations. After a decade running a franchised dealership he spent 20 years at CAP where he was Senior Editor of the Black and Red books and co-founder of the Green book, then two years as editor of Parkers Guide before co-founding VIP Data valuation services.
David Hill specialises in LCVs. He worked with Renault, LDV and Isuzu Trucks before spending 10 years as CAP’s Light Commercial Vehicle Editor then 5 years as national used vehicle sales manager for Iveco. He joined CDL in 2011.
Rob Hobson specialises in motorbikes and scooters. After leaving a dealer role to launch CAP’s Green Book, he worked in business development for Piaggio.