Motor Industry News
25th May, 2007
mycarcheck.com launches national tv campaign to combat identity theft and promote vehicle safety
A hard-hitting television campaign has been launched to raise awareness of the dangers faced by motorists and their families from illegal vehicles.
With more than one in seven vehicles on the road having something to hide, in addition to an increase in car cloning causing concern among police and crime prevention experts, the need for enhanced awareness among drivers has never been greater.
The UK’s fastest growing vehicle data checking company, mycarcheck.com, is spearheading a national campaign to encourage all drivers to investigate the history of their cars.
In recent days many television viewers across the country have been disturbed by the sight of a crying woman on their screens expressing regret at not having checked her vehicle before it was involved in an accident.
Although the 40 second advert features an actress playing the role of a distraught motorist who narrowly escaped death or serious injury after being duped into buying a dangerous and illegal vehicle the story is all too common.
”The sad fact is that unless somebody has owned a car from new then they have no way of knowing their vehicle’s complete history,” said Roger Powell, General Manager of MyCarCheck.com. And for those of you who have not seen the controversial advert you can see it on the www.mycarcheck.com website.
”Every day we hear horrific tales of people who have bought vehicles they thought were ok only to find they were potential death traps.
”Just because a car looks good, has a MoT and the seller appears genuine it doesn’t always mean that everything is ok.
”One call or a click of a mouse to check out a car’s history could save lives.”
mycarcheck.com is a trading name of The Vehicle Inspection Company (UK) Ltd., a subsidiary of insurance broker software supplier CDL Group Holdings, and one of the most popular vehicle checking companies in the UK which is approved by both the police and DVLA.
It is estimated that there are about 30 million used cars on the roads of which about four million have a problem.
mycarcheck.com has frequently cautioned all drivers to be alert to the increase in car cloning which involves stolen vehicles being given a false identity.
Almost every police force across Britain has reported a rise in the number of reported thefts of number plates from vehicles in recent months compared to previous years.
“Often people pay thousands for their new car only to find it has been stolen or has previously been involved in an accident before being given a false identity and put back on the road,” said Roger Powell, General Manager of mycarcheck.com.
Often people simply don’t realise that insurance companies don’t check the history of a vehicle when a motorist takes out a policy as that is left up to the owner.
”A car may look alright but if it has been written-off or stolen then insurance companies may not pay out if it is ever involved in another claim,” said Mr Powell.
Each year an estimated 25,000 dangerous cars are put back on the road, many of them sold to unsuspecting motorists by organised gangs and confidence tricksters making an estimated £3 billion a year from the illegal trade.
With more than one in seven vehicles on the road having something to hide, in addition to an increase in car cloning causing concern among police and crime prevention experts, the need for enhanced awareness among drivers has never been greater.
The UK’s fastest growing vehicle data checking company, mycarcheck.com, is spearheading a national campaign to encourage all drivers to investigate the history of their cars.
In recent days many television viewers across the country have been disturbed by the sight of a crying woman on their screens expressing regret at not having checked her vehicle before it was involved in an accident.
Although the 40 second advert features an actress playing the role of a distraught motorist who narrowly escaped death or serious injury after being duped into buying a dangerous and illegal vehicle the story is all too common.
”The sad fact is that unless somebody has owned a car from new then they have no way of knowing their vehicle’s complete history,” said Roger Powell, General Manager of MyCarCheck.com. And for those of you who have not seen the controversial advert you can see it on the www.mycarcheck.com website.
”Every day we hear horrific tales of people who have bought vehicles they thought were ok only to find they were potential death traps.
”Just because a car looks good, has a MoT and the seller appears genuine it doesn’t always mean that everything is ok.
”One call or a click of a mouse to check out a car’s history could save lives.”
mycarcheck.com is a trading name of The Vehicle Inspection Company (UK) Ltd., a subsidiary of insurance broker software supplier CDL Group Holdings, and one of the most popular vehicle checking companies in the UK which is approved by both the police and DVLA.
It is estimated that there are about 30 million used cars on the roads of which about four million have a problem.
mycarcheck.com has frequently cautioned all drivers to be alert to the increase in car cloning which involves stolen vehicles being given a false identity.
Almost every police force across Britain has reported a rise in the number of reported thefts of number plates from vehicles in recent months compared to previous years.
“Often people pay thousands for their new car only to find it has been stolen or has previously been involved in an accident before being given a false identity and put back on the road,” said Roger Powell, General Manager of mycarcheck.com.
Often people simply don’t realise that insurance companies don’t check the history of a vehicle when a motorist takes out a policy as that is left up to the owner.
”A car may look alright but if it has been written-off or stolen then insurance companies may not pay out if it is ever involved in another claim,” said Mr Powell.
Each year an estimated 25,000 dangerous cars are put back on the road, many of them sold to unsuspecting motorists by organised gangs and confidence tricksters making an estimated £3 billion a year from the illegal trade.